'The Every Fan Man' has his work cut out for him. His job is to highlight to fans back home what they could win if they enter the Cadbury FC 'Taste The Action' promo: ' This could be you' Everything he experiences, consumers can win, bringing true meaning to the term ' Taste The Action' Says Lara Sidersky, Mondelez SA Category Director for Chocolate. 'Bongani is our- eyes and ears on the ground, scouting out what the prize is all about - he is our blank canvas.'
Lara Sidersky, Mondelez SA Category Director for Chocolate
This is an amazing experience for me, and I can't wait to share every detail of it with the rest of South Africa', Says Bongani Dube. 'I'm going to the UK to tell them that you, the winners of the Cadbury FC 'Taste The Action' competition are coming, so that they make it extra 'nca' for you.'
Bongani Dube, The Every Fan Man
Senior Account Manager at Plato Communications