It's Still The Same Delicious Taste With Our Glass And A Half Of Goodness Inside
As an iconic brand here in South Africa and the world over, our refreshed Cadbury Dairy Milk packaging is an example of our commitment to continue to stay true to our roots offering a truly authentic brand, crafted from ethically sourced ingredients and in manner we can all be proud of to deliver our delicious quality chocolate,’’ .
Lara Sidersky, Mondelez SA, Category Lead for Chocolate
Ours is a brand that is built on generations of wholesome goodness, authenticity and generosity. Cadbury Dairy Milk inspires the kind of nostalgia and deep-rooted sense of connection that other brands can only dream about. We knew there was a need to deliver more than just a newly refreshed and modernised design, we wanted to recapture the very spirit of Cadbury; drawing inspiration from our rich heritage to create a modern and playful identity that still has clear recognition amongst consumers.”